2016.10.13 Hebe endorses Citizen for 4th consecutive year
Posted On October 16, 2016
Citizen continues the endorsement deal with Hebe in 2016, marking their fourth year in the successful collaboration. Hebe has shown remarkable results as Citizen’s spokesperson, where the timepiece worn by her in the advertisement in 2015 saw a monthly sales of 120 pieces.
The eco-drive technology adopted by Citizen in the timepieces has also captured the heart of Hebe, as she sings praise for the environmentally-friendly tech, reducing the need for batteries and the associated chemical waste.
CITIZEN has released a series of behind the scenes photos and a short video for the 2015 ad. You can view the CITIZEN 2015 advertisement clip, the short BTS clip and the photos below. Photos from the latest catalogue is also extracted below. Hebe in CITIZEN 2015 Ad *Credits…
The new advertisement for CITIZEN's eco-drive has been officially released following the launch press conference held yesterday. You can view the new ad here. *Credits to CITIZEN886
In the third year running, Hebe has endorsed the Citizen ladies watch series. This time round, Citizen features Hebe as the acting shop manager for the day at a pop-up store in Xinyii district, Taipei. Lucky fans who pre-ordered the Citizen watch won a photo opportunity with Hebe, as 'cover…